Secondary
Sales Automation

Unlock unparalleled coverage with our field-independent secondary sales automation. Experience seamless operations and optimal performance in diverse territories.

Kennect Now
Gartner peer insights
G2
G2
Product Dashboard with Interactive Charts and Data VisualizationsDecorative image: Aesthetic background with abstract shapes and colors.
Trusted by leading Pharma, FMCG, Insurance, Banking & NBFC Enterprises
2L+
Daily Active Users
₹1,200 Cr+
Incentives Automated a Year
100%
Payout Accuracy
80%
Fewer Incentive Queries
10%+
of India's Pharma Field Force

*India pharma share based on a field force of 600,000, as reported by Hindustan Times.

Features that make KENNECT the best option

Decorative image: Aesthetic background with abstract shapes and colors.
Field-independent data extraction method for accurate and accessible information.
Decorative image: Aesthetic background with abstract shapes and colors.
Customized analytics dashboard for powerful insights and visualization.
Decorative image: Aesthetic background with abstract shapes and colors.
Ongoing outreach and follow-up assistance for sustained stockist engagement.
No items found.
Decorative image: Aesthetic background with abstract shapes and colors.

100%

accurate secondary sales
Decorative image: Aesthetic background with abstract shapes and colors.

93%

average monthly coverage across clients
Decorative image: Aesthetic background with abstract shapes and colors.

12k+

unique stockists covered pan India
Discover our user-friendly interface and features.
See how we can meet your specific needs.
Learn how Kennect seamlessly fits into your systems.
Get answers to your questions from our experts.

What

thinks

Mr. Sandeep Ingale

Country DPO and Special Projects

The availability of actual statements shared by the distributor was a big hit with the sales force. Significant cost saving compared to earlier solutions prompted using Kennect’s solution.

Read Sanofi Case StudyTestimonial Stars: Representing customer satisfaction with a five-star rating system for our product
Testimonial Swiper: Explore customer feedback and success stories in an interactive testimonial slider
Testimonial Swiper: Explore customer feedback and success stories in an interactive testimonial slider

Why should you upgrade?

Kennect Company logo

Kennect

Field-independent, data from stockists.
Tailored analytics dashboard
100% accurate visibility of secondary sales.
Rigorous multi-stage data QC.
Guaranteed 30% cheaper than 3rd party providers.
Suitable for 100 to 5000 stockists of all sizes.

V/S

Decorative image: Aesthetic background with abstract shapes and colors.

3rd Party Data Providers

No data source visibility.
Limited analytics, only data dump.
Possible data extrapolation.
No QC checks.
Involves large integrations and professional fees
Kennect company logo

Kennect

Field-independent, data from stockists.
Tailored analytics dashboard
100% accurate visibility of secondary sales.
Rigorous multi-stage data QC.
Atleast 30% cheaper than 3rd party providers.
Suitable for 100 to 5000 stockists of all sizes.

V/S

Excel spreadsheet logo

Manual Entry By Field

Relies on field force.
Tedious, time-consuming, and error-prone.
No QC checks.
Not scalable.
Risk of data extrapolation.
Testimonial Swiper: Explore customer feedback and success stories in an interactive testimonial slider
Testimonial Swiper: Explore customer feedback and success stories in an interactive testimonial slider
FAQS

Questions FMCG and pharma sales heads ask about secondary sales

How does secondary sales incentive management work when distributor data arrives late?+

It calculates on the latest data available, marks payouts as provisional where distributor data is pending, and recalculates automatically when the data lands. Secondary sales incentive management handles late data without holding the whole payout. Distributor and dealer schemes run on the same engine, set out for FMCG and consumer goods.

How do we track primary, secondary and tertiary schemes in one place?+

Bring the three data streams into one model keyed on product, distributor and outlet, then attach each scheme to the stream it pays on. Primary secondary tertiary scheme tracking in one place stops the same sale being credited twice across schemes. The data feeds, including DMS, are listed under incentive software integrations.

Why do pharma field reps dispute incentives paid on secondary sales?+

Because stockist data reaches them later and in a different shape from what they sold, so the rep's number and the company's number differ. Showing the credited stockist transactions behind each payout removes most of those disputes. Kennect covers 10%+ of India's pharma field force, as set out for pharma and life sciences.

How do we stop distributors claiming the same scheme benefit twice?+

Tie every scheme benefit to a transaction ID and a scheme version, and block a second claim on the same transaction automatically. Claims outside policy are held with a reason for review. The approval trail is the same one used in commission workflow automation.

Can channel partners see their scheme earnings the way our own reps do?+

Yes, if the platform gives partners their own login with tier position, earned benefit and the action that unlocks the next tier. Partners who can see their earnings raise fewer claims. The partner view runs on the same live earnings as Kennect Engage.

What is the fastest way to move secondary sales schemes off spreadsheets?+

Start with the scheme that causes the most disputes, map its distributor data, and run two closed cycles in parallel before switching. That order proves the data model before every scheme moves. Results from teams that made the move are in Kennect customer stories.

The incentive system built to win.